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Imagine having a proven and powerful marketing system that will build a wall around your customers so they never leave. Even better, a marketing system that’s automatic and works behind the scenes so you don’t have to.
This might sound unrealistic and something only major corporations could afford. That used to be true…but not anymore.
You’re about to learn the marketing secret that Las Vegas casinos, airlines, hotel chains and grocery stores have known for nearly 30 years. This is what they rely on to keep their customers coming back over and over again while spending more money and spreading positive word of mouth.
So what is this powerful marketing secret?
| It's called Loyalty Marketing |
It’s the Frequent Flyer Miles that keep you so loyal to the same airline until you get a free trip. It’s the rewards card attached to your keychain for your favorite grocery store. It could even be the VIP Card you have in your wallet for your preferred restaurant, casino or hotel.
That’s loyalty marketing. It’s been around since the 1970’s and it’s more powerful today than ever.
Of course, you won’t hear about it from your local advertising rep. Why? Because they want you to keep spending money on the products THEY sell. The same old mass marketing that gets the same results year after year after year.
Studies prove that consumers today expect to be rewarded and they’ll stay loyal to businesses that give them something back. In fact, 93% of respondents in a recent independent survey said they are more likely to visit a business where they are enrolled in a loyalty program than a business where they are not.
In today’s turbulent economy and hyper competitive marketplace – Loyalty Marketing is your single most important marketing strategy. It’s time-tested and proven to work.
Big companies have stayed loyal to loyalty marketing for many years. Why? Because the value of loyal customers can be seen throughout your entire business.
- Loyal Customers generate repeat sales at a fraction of the cost and effort required to find, inform, and sell new customers. In fact, studies show it costs 6-10 times less to market to existing customers than it does new customers.
- Loyal Customers spend more and cost less to service. Customers enrolled in a loyalty program are shown to visit twice as often and spend four times more than those who aren’t enrolled.
- Loyal Customers spread positive word-of-mouth. Surveys show that customers enrolled in a loyalty program are 97% more likely to refer a new customer.
- Loyalty Customers lead to a Loyal Staff. This is because the longer term relationships create a pleasant environment to work in.
Loyalty marketing goes beyond just loyal customers – it’s been shown to reduce advertising expenses by 83%whileincreasing the value of your business by 97% or more.
How is this possible? |
| A Working Customer Database |
In fact, the easiest and most affordable customers to advertise to are the ones you already have. Unfortunately, most businesses never put a system in place to collect customer information – build a customer database – and personally communicate with their customers. This is how big companies build legions of loyal customers.
A customer database is your most valuable business asset. Think about the financial impact it can have on your business…
If you’re selling your business - and you have an up-to-date customer database - a potential buyer will not have to spend thousands of dollars, month after month, on mass marketing. They can simply market directly to your existing customers for pennies. This will lower expenses, drive consistent sales and increase profits.
The Bottom Line… you’ll have a more profitable and healthy business.
So if a potential buyer can save thousands of dollars in advertising…so can YOU. Again, all you need is an active, up-to-date, customer database.
Consider the financial impact of marketing to existing customers vs. new customers. A one-time customer is the most unprofitable customer you’ll ever have. You don’t make any real money until they have purchased 2, 3 or 4 times.
It doesn’t matter if a customer buys from you 1 time or 1000 times, your upfront marketing cost is exactly the same. The ONLY thing that can change is your Return on Investment.
Every time a customer returns to make a purchase, your cost to secure that customer goes down and your profit goes up.
Working together, a customer database and a customer loyalty program will protect your marketing investment and help you get more out of every dollar you spend on advertising.
It comes down to one basic question… Why spend the same amount of money marketing to existing customers as you do to attract new customers?
NOW, you can have an Automatic Customer Loyalty System that will let you do everything the “big companies” do at a fraction of the price.
Until now, customer loyalty programs and database marketing systems have been expensive, difficult to manage and reserved for the big corporations. That’s not the case anymore.
The nTouch Customer Loyalty System was designed specifically for you – it’s powerful, hands off and affordable.
nTouch Loyalty will allow you to start building a goldminein your businessTODAY, simply by enrolling customers into your own customer rewards program and building a working customer database. Everything else….it’s done automatically - behind the scenes – without any work on your part.
Loyalty marketing is not a secret anymore. With nTouch Loyalty, you can break through the barriers that have divided you from your biggest competitors.
Here is just a sample of what’s included with your nTouch Loyalty program:
- A 2-N-1 GIFT and LOYALTY CARD.
One card can be used as both a gift card AND a loyalty card. You don’t have to pay for two cards and your customers don’t have to keep track of two cards.
Plus… you can market your gift cards as the “gift card that keeps on giving”. When someone receives a gift card from your business it can be easily converted to a Loyalty Card as well. Then, they can earn points and rewards far after they the balance on the card is gone.
ALERT: Most companies make you pay and use two cards. One gift card and one loyalty card. This doubles your card costs and makes running a seamless program very difficult. With nTouch, everything is completely tied together and easy to manage. |
- CARDLESS PROGRAM OPTION.
If you don’t want to offer gift cards or if you don’t want to issue cards at all, you can go completely cardless. All you have to do is enter the member’s phone number into the terminal and they earn points just like swiping a card. No card costs whatsoever!
This is perfect for pizza delivery or any business where your customers don’t physically come into the store. You simply ask them to enroll online, through the customer enrollment web page that we provide, and then they use their phone number instead of a physical card.
ALERT: Because gift and loyalty card companies make a sizable amount of money on cards, you will rarely – if ever – find this available anywhere else. If you don’t have to spend the money cards, why do it? |
- FLEXIBLE CUSTOMER REWARDS PROGRAM.
Reward your customer however you want. Our system supports most any program you can imagine. Reward customers based on spend, visits, points…you name it, we can do it. You can even set up membership levels and offer unique perks at each level.
ALERT: Be sure to compare the rewards program ability before you choose a provider. Most companies will lock you into 1 or 2 program options and not give you the freedom to build your own program. Most companies that do give you the flexibility will ask you to pay more for a custom program. With nTouch, you have the freedom to customize your rewards program and you NEVER PAY MORE. |
- REAL-TIME REWARDS.
Every time your customers make a purchase, and you swipe their card or enter their phone number into the terminal, a receipt will print. This receipt will give your customer their current points balance and will print a message when they earn a reward.
This receipt is fully customizable so you can even put a bounce-back offer at the bottom of each receipt.
EXAMPLE: 10% off your next purchase when you show this receipt.
Because our program is Real-Time we can also issue “Money Back Rewards”.
EXAMPLE: Give your customers $5 back on their card, automatically, when they reach a certain point level. You don’t have to do a single thing.
ALERT: Some programs make you PAY EXTRA just to notify your customers that they have earned a reward through direct mail. People have racked up thousands of dollars in extra fees just to let their customers know they can redeem a reward. With nTouch YOU NEVER PAY EXTRA – your customers receive a reward message at the time of purchase and through a personalized email that same night.
PLUS… beware of companies that charge transaction fees but only batch your information once a night. They are making 100% profit off of every transaction and don’t give you the benefits of a real-time program. nTouch is 100% real-time so you can operate both gift and loyalty on one card – so your customers will know their points balance every time they purchase – and so you can issue instant rewards…even give money back on the card automatically. |
- PERSONALIZED and FULLY AUTOMATIC EMAIL MARKETING:
No mass emails here! Every email is sent based on specific events or customer triggers. No email is the same and every email is personalized with your customers name in the subject line and inside the email.
ALERT: Not all email marketing is created equal. Most companies will send general email blasts without any personalization – that is worse than sending direct mail addressed to “Current Resident”. It gets put in the trash very fast.
Because we capture transaction activity and customer demographics we’re also able to send emails based on specific events and the purchasing habits of your individual customers. This can increase redemptions by up to 53%!
Finally, beware of companies that don’t follow “white list” best practices or don’t monitor their email delivery. Anyone can send an email. It takes a great deal of time, knowledge and investment to get emails through spam filters and into your customer’s inbox. We run weekly deliverability tests to all the major Internet Service Provider’s, we strictly follow White-List best practices and we are audited by an independent 3rd party. |
- AUTOMATED CUSTOMER REFERRAL PROGRAM.
Every email includes the option for your customer to refer friends to your program. An email invitation is automatically delivered to their friend. Then, when the friend comes in to enroll, the referring member automatically gets bonus points. Again, you don’t have to do a thing.
- PERSONALIZED PROGRAM with NO CO-BRANDING
Everything about your Customer Loyalty Program will be yours. From cards and enrollment forms to your emails and web pages. Nothing will ever have our name on it and your program will never look like one of your competitors. It’s your unique marketing program.
ALERT: Be aware of companies that use your loyalty program to promote their brand. You’ll see where they offer cards with their logo on the front and back. Enrollment forms with their name, logo and colors throughout. There can be several pitfalls to this.
One danger is that you run the risk of your competitors starting programs that look just like yours. You can quickly go from offering something unique and valuable to something average and “me-too”. In some cases, your customers might even get confused and not know which program they joined. |
- PERSONALIZED CUSTOMER WEB PAGES.
Allow your customers to enroll online and check their card balance. You can also set up a Gift Card Reload and Registration Web Page (this requires an online merchant account). We will even provide you the linking ability to add this to your existing website.
- DATABASE MANAGEMENT with UNLIMITED MEMBERS
You get a secure and flexible customer database that you can access, download or print anytime you want. We make it easy for you to sort the database and access specific types of customers with just one click.
ALERT: Some programs charge by the customer or tack on extra fees as you grow your database. Why should you pay more for enrolling more people in your program? With nTouch, your monthly fee always stays the same whether you have 100 or 100,000 people in your database.
Plus…beware of companies that give you limited access to your database. To make it difficult for you to leave their program, some companies will truncate card numbers or particular parts of your database. With nTouch, everything is yours and you can do whatever you want with it – at anytime. |
- MULTI-UNIT POOLING and RECONCILIATION
No matter how many locations or franchisees you have, we can manage the entire system. Your customer loyalty program will automatically pool and reconcile reward points so you can enroll customers at one location and use them at another.
You can also sell gift cards at one location, use them at another and reconcile the money spent through ACH transactions. All of this is done for you as often as you want.
- YOUR OWN MARKETING MANAGER.
This is your 24 hour marketing control center. Anytime you want - you can login, view your dashboard and reports, export your customer database and much more. This is the most complete marketing management tool you will ever have.
ALERT: Not all reporting is the same. What you’ll find with even the best Gift and Loyalty Card programs are just basic transaction reports.
With your nTouch Marketing Manager, you’ll be able to monitor your program with easy to read graphs that show activity by Age, Gender, Zip Code, City, Presence of Children, Day Part, Sales, Visits, Rewards, Redemptions and MUCH MORE.
You’ll also be able to see your Average Customer Profile, updated every day. This allows you to see what your typical customer looks like so you can target that demographic in future direct marketing campaigns. It will save you thousands of dollars in mass marketing by being able to target those customers that are most likely to buy from you. |
How do I You Get Started?
We make the process very simple…
First, you’ll decide on the type of rewards program you want to offer.
Next, we’ll come up with the offers for your automatic email marketing campaign.
Finally, we will set up your personalized web pages.
Once this is complete, you will receive your FREE Loyalty Starter Kit that includes cards and enrollment forms. You’ll also receive your processing terminal at the same time.
That’s it. Now you’re ready!
Try the nTouch Customer Loyalty System
For 6 Months with a
NO-RISK, MONEY-BACK GUARANTEE.
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It costs LESS THAN $9 PER DAY!
You’ll get a FREE Loyalty Starter Kit
There are NO CONTRACTS to sign
All that we ask is that you sign up just 2 members per day for 6 months. That’s it. If you aren’t happy with the program after 6 months, simply send back the processing terminal and we’ll refund your money. No Risk and No Hassle.
Contact Us at info@ntouchloyalty.com or complete the Merchant Information Request on the left side of this page. A reseller will be in contact with you within 48 hours.
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